why switch to water-based screen printing for your merch?
In the world of garment printing, the choice between water-based screen printing and plastisol has become a hot topic among designers, brands, and environmentally conscious consumers. While both methods have their merits, water-based screen printing is emerging as the superior choice for several compelling reasons. In our new blog, we’ll delve into why water-based screen printing shines brighter than plastisol.
eco-friendly and non-toxic
One of the most significant advantages of water-based screen printing is its eco-friendliness. Unlike plastisol, which contains harmful PVC and phthalates, water-based inks are composed primarily of water, pigments, and eco-conscious additives. They are free from toxic chemicals and are biodegradable, making them a responsible choice for the environment.
soft and comfortable feel
Water-based prints are renowned for their soft, breathable feel. Water-based screen printing ink is basically acrylic pigment suspended in a water medium. After printing, the design is cured, evaporating the water and leaving behind the pigments absorbed into the fibres of the garment. In contrast, plastisol can feel thick, heavy, and rubbery, as it is a layer of plastic on top of the fabric. Water-based screen printing is the ideal choice for comfortable and wearable apparel.
vibrant colours and fine details
Water-based inks excel in producing vivid colours and intricate details. Whether you’re printing a bold logo or a subtle design, water-based screen printing ensures your artwork looks sharp, vibrant, and true to your vision.
durability and longevity
Plastisol prints are prone to cracking and peeling, especially after multiple washes. Water-based screen printing, however, penetrates the fabric fibres, creating a bond that is incredibly durable and resistant to wear and tear. Your designs will remain vibrant and intact, even after countless adventures.
sustainable branding
For brands that prioritise sustainability and ethical practices, water-based screen printing is a natural choice. It aligns with the values of eco-conscious consumers and contributes to a more responsible and sustainable fashion industry.
breathable and lightweight
Water-based prints maintain the breathability and lightweight nature of the fabric. This is particularly important for sportswear, activewear, and other apparel where comfort and performance are paramount.
safe for all ages
Water-based inks are CPSIA-compliant, meaning they are safe for use on children’s clothing and accessories. Parents can feel confident knowing that the products they purchase for their little ones meet stringent safety standards.
easy cleanup and disposal
Unlike plastisol, which requires the use of harsh solvents for cleanup, water-based inks can be cleaned up with water. This reduces chemical waste and the environmental impact of the printing process.
conclusion
Water-based screen printing is leading the way in the apparel printing industry, offering a winning combination of eco-friendliness, comfort, vibrancy, durability, and safety. It’s the choice of brands and designers who value both quality and sustainability.
As consumers become more aware of the environmental impact of their choices, water-based screen printing stands as a testament to the power of conscious decision-making. So, whether you’re a brand looking to make a responsible choice or a consumer seeking top-quality apparel, consider making the switch to water-based screen printing. It’s a step towards a brighter, more sustainable future in fashion.
